Additional Services for Channel Participants

Generate Qualified Government Leads

immixGroup® collaborates with channel participants to produce joint lead generation marketing campaigns. We can supplement your internal or external marketing resources to co-market technology products and services to the government on behalf of the manufacturers we represent.

Our business-to-government marketing experts utilize state-of-the-art technology, deep relationships within the government IT marketing community, and proven best practices to create targeted marketing campaigns that yield qualified meetings and opportunities for your sales team.

Execute an Effective Federal Marketing Strategy

Our experienced marketing staff will help you identify the target audiences, messaging, media, and activities that are most likely to generate qualified government leads. Then we'll work with you to plan and execute tactical marketing initiatives in the following areas:

Live Events - Our event marketing professionals deliver a range of services, from planning, logistics, and attendance drives to site selection, registration hosting, and vendor coordination. Typical activities include:

Online Events - Producing an online event requires event management skills, Web marketing savvy, and access to government-approved collaboration platforms. immixGroup provides all of this and more, allowing you to generate leads from geographically-dispersed regions, in real time or through archived online content. Solutions include:

Direct Marketing - Public sector campaigns require a different approach than commercial outreach activities. We can help with: