Learn How to Win More Government Business
immixGroup's professional training classes provide the practical insight, guidance, and understanding you need to identify and win more government business. Recognized throughout the government IT market for its expertise and hands-on approach to training, immixGroup® has educated more than 1,000 public sector sales, marketing, and business development professionals ranging from industry newcomers to experienced veterans.
Practical Courses
Learn the latest in procurement policy, identify best practices in government partnering programs, gain insights into developing a federal business strategy, or learn the basics of federal selling. Our engaging, interactive classes are led by recognized experts in government sales, marketing, contracting, and channel management. They feature lectures, case studies, hands-on exercises, and more while providing ample opportunities for networking with your peers in the government IT community. Courses include:
Fundamentals of Selling Technology to the Federal Government
To succeed in a government sales career, you must understand how federal customers do business and how to best position yourself to capture it. This interactive one-day training class provides you with the foundational background, actionable tools, and techniques you need to find opportunities and do real selling when it counts—before the purchase request is sent to contracts! Details
Federal Procurement & Contracting Essentials
Learn the unique requirements and buying processes of federal contracting officers and how they affect your ability to sell to the federal government. Attend this training class to learn what contracting officers care about, how they make decisions, and your role in the procurement process. This class is recommended for those who have attended Fundamentals of Selling Technology to the Federal Government. Details
Public Sector Channel Strategies & Management
This half-day workshop examines the unique nature and role of channels as the route to market to the public sector and reviews the critical success factors underpinning the development of a truly cooperative public sector sales channel system. Details
Convenient and Affordable Options
Our full-day and half-day workshops are conducted in our state-of-the-art McLean, Virginia training center (in the Tysons Corner area) and are held throughout the year. Prices range from $495 to $795 per person, with immixGroup clients and partners eligible for a 10 percent discount. To demonstrate our commitment to giving back to our community, we donate all net proceeds from our training classes to the immixGroup Foundation.
Private Training
For groups of ten or more people, immixGroup offers private training courses which can be held at your location or in immixGroup's training center. All classes are led by government procurement experts and individuals with real-world experience selling enterprise technology in the government. Private training can be tailored to meet the needs of your organization.
To inquire about our Training programs, contact Robin Hoffman at (703) 663-1930.