Generate Qualified Government Leads

immixGroup® provides targeted lead generation marketing services to its manufacturer clients and their channel partners. Our business-to-government marketing experts utilize state-of-the-art technology, deep relationships within the government IT marketing community, and proven best practices to create public sector marketing campaigns that yield qualified meetings, opportunities, and orders.

Execute an Effective Federal Marketing Strategy

Our experienced marketing staff will help you identify the target audiences, messaging, media, and activities that are most likely to generate qualified government leads. Then we'll work with you or your partners to plan and execute tactical marketing initiatives in the following areas:

Live Events

Our event marketing professionals deliver a range of services, from planning, logistics, and attendance drives to site selection, registration hosting, and vendor coordination. Typical activities include:

Online Events

Producing an online event requires event management skills, Web marketing savvy, and access to government-approved collaboration platforms. immixGroup provides all of this and more, allowing our clients and partners to generate leads from geographically-dispersed regions, in real time or through archived online content. Solutions include:

Direct Marketing

Public sector campaigns require a different approach than commercial outreach activities. We can help with:

• E-mail blasts
• Outbound telemarketing
• Desk drop mailings

Planning & Support

Gain expert insight and guidance through a variety of planning and support activities, including:

• Public sector marketing plan review and consultation
• List research
• Referrals to government-focused marketing vendors