• immixGroup Recognized as a Finalist in Eloqua’s 6th Annual Markie Awards

    immixGroup Chosen as a Finalist in the Connecting in the Eloqua AppCloud Category

    McLean, VA, Wednesday, October 31, 2012immixGroup, Inc. today announced it has been selected as a 2012 Eloqua Markie award finalist in the Connecting in the Eloqua AppCloud category. Eloqua's Marketing awards or "Markies" honor marketing innovation, revenue performance, and outstanding results. Now in its 6th year, the 2012 Markie awards will be presented November 7th at Eloqua Experience, the company's annual user conference and the largest gathering of modern marketers.

    immixGroup helps technology companies do business with the government. Its four divisions deliver a unique combination of services for software and hardware manufacturers, their channel partners, and government agencies at the federal, state, and local levels. immixGroup’s marketing organization supports technology manufacturers and their channel partners with specialized government marketing services. The company’s experienced business-to-government marketing professionals offer a wide range of planning, logistics, and coordination services to support activities such as live and online events, direct marketing, social media, thought leadership, and strategic consulting.

    “We are proud to be recognized as a finalist in this year’s Eloqua Markie Awards,” said Allan Rubin, immixGroup’s Vice President, Marketing. “We implemented Eloqua as our marketing automation tool in January of 2012. Within five months, we began using Eloqua’s AppCloud and started to see immediate benefits. The AppCloud enabled us to create significant efficiencies within our marketing process and deliver better results for both immixGroup and our clients.”

    This year's Markie award finalists were chosen from an impressive group of more than 200 submissions representing a wide range of companies and industries. Markie finalists were named across 20 unique categories with winners to be celebrated during an awards ceremony and dinner during Eloqua Experience.

    About immixGroup, Inc.

    immixGroup, an Arrow company, is a value-added distributor that helps technology companies do business with the government. immixGroup enables IT manufacturers and solution providers to grow their public sector business and accelerate the sales cycle. Since 1997, immixGroup has delivered the specialized resources and expertise these companies need to increase their revenue, support their demand creators, and operate efficiently in the complex public sector IT market. Government agencies at the federal, state, and local levels trust immixGroup to provide reliable access to a wide range of enterprise software and hardware products through their preferred contracts and business partners. For more information, contact immixGroup, Inc. at 703.752.0610, via email at info@immixgroup.com, or on the Web at www.immixgroup.com.

    About Eloqua

    Eloqua (NASDAQ: ELOQ) is the marketing system of record for modern marketers. The company’s cloud software, professional services and education programs provide marketers with the technology and expertise needed to help marketing drive revenue. More than 100,000 global users from companies both large and small, rely on the marketing automation power of Eloqua to improve demand generation and lead management while driving more qualified leads. Eloqua’s customers include AON, Dow Jones, ADP, Fidelity, Polycom, and National Instruments. The company is headquartered in Vienna, Virginia. For more information, visit www.eloqua.com, subscribe to the It’s All About Revenue blog, call 866-327-8764, or email demand@eloqua.com.

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    Thomas Williams