• immixGroup Releases Session Recordings from Government IT Sales Summit

    Inaugural Event for Technology Companies Draws Standing-Room-Only Crowds

    McLean, VA, Monday, December 8, 2014–immixGroup, Inc., which helps technology companies do business with the government, announced today that is has released 16 session recordings from its inaugural Government IT Sales Summit. Through its online portal, immixGroup allows visitors to access on-demand video and audio recordings, as well as presentation downloads, and share them using the “Email a Colleague” feature.

    The Summit, which took place at the McLean Hilton on November 20, 2014, attracted more than 1,000 registrants and 40 sponsors for a full day of market insights and networking. Nearly 750 attendees representing 250+ solution providers, systems integrators, VARs, and manufacturers attended and participated in panel discussions, seminars, and networking activities throughout the day. 

    Gov IT Sales Summit imageA powerful roster of 54 government executives, industry experts, and market intelligence analysts came together to share actionable insights on how technology companies can grow their public sector business in a flat market while better serving their government customers.

    The session recordings that are available through the interactive portal include:

    • State of the Market featuring public sector executives from immixGroup, Brocade, IBM, Intel Security, and Red Hat
    • FY15 Market Intelligence Defense Budget Briefing 
    • FY15 Market Intelligence Civilian Budget Briefing
    • A More Perfect Union: Tapping the State & Local Market
    • CDM: Don’t Miss Out on Opportunity Waiting for the Big Bang
    • Channel Strategies: Innovate or Languish
    • Clouds in the Forecast
    • Fundamentals of Selling Technology to the Government
    • Influencing the Conversation: Social Media & Content Marketing
    • Lots and Lots of Data – Now What?
    • Cracking the SI Code: How to Work with Systems Integrators 
    • Optimizing the Data Center
    • Proceed with Caution: Hidden Cybersecurity Risk in IT Consolidation
    • Revving the Engine of Contract Vehicles
    • The Art & Science of Recurring Revenue
     “Our first Summit was wildly successful and exceeded even our highest expectations,” said Allan Rubin, Vice President of Marketing for immixGroup. “With more than 1,000 registrants and an attendance rate of nearly 75 percent for a brand new event, it’s clear there was significant demand for an event like this within the public sector IT sales and marketing community. Now everyone can use the online portal to review the sessions they may have missed due to conflicts or crowded rooms.”
    “Now more than ever, IT companies need help finding ways to grow their business with the government,” said Art Richer, CEO and President of immixGroup. “This event brought together the key players in the market to discuss how to do just that. We’re excited to act as a catalyst for these discussions and we look forward to doing it again next year.”

    To view all 16 recordings visit the online portal today. Photos from the event can be found at on immixGroup’s Facebook page.

    About immixGroup, Inc.

    immixGroup, an Arrow company, is a value-added distributor that helps technology companies do business with the government. immixGroup enables IT manufacturers and solution providers to grow their public sector business and accelerate the sales cycle. Since 1997, immixGroup has delivered the specialized resources and expertise these companies need to increase their revenue, support their demand creators, and operate efficiently in the complex public sector IT market. Government agencies at the federal, state, and local levels trust immixGroup to provide reliable access to a wide range of enterprise software and hardware products through their preferred contracts and business partners. For more information, contact immixGroup, Inc. at 703.752.0610, via email at info@immixgroup.com, or on the Web at www.immixgroup.com.

    Press Contact

    Gail Bamford